Fundraising for Schools: How to Maximise Profits with Personalised Keepsakes That Parents Cherish

This guide is ideal for P&C coordinators, fundraising promoters, school administrators, and volunteer parents looking for a meaningful and effective school fundraiser.

Today, Australian schools are tapping into healthier, smarter, more meaningful fundraising opportunities—and the results? Massive. If you're part of a school community looking to reach your fundraising goals while creating magic memories, then personalised keepsakes are your golden ticket.

Why Personalised Keepsakes Are a Winning Fundraising Idea

Keepsakes That Do More Than Collect Dust

From tea towels and tote bags to aprons featuring children's handprints, these items become artistic memories that families treasure for years. They turn ordinary fundraising efforts into heartwarming family moments. That’s more than just raising extra money, that’s a long-lasting fundraising success.

Personalisation = Profitable Fundraising

How a Simple Drawing Turns into a Charitable Fundraising Win

Whether it’s a group print or an individual artwork, each keepsake captures the essence of the school year. Parents and grandparents proudly display them. Better yet, they’re printed on eco-friendly, durable fabric—functional, beautiful, and profitable.

High Profit Margins with Zero Risk

With Expressions Fundraising, schools have access to Fundraising Materials like ready-made flyers, social media posts, and parent order letters. There's no upfront cost or guesswork, you don’t give us your order numbers until the end. 

From Small Groups to Entire School Communities

It doesn’t matter if you're a remote primary school, a big city ELC, or a student council running a one-off fundraising activity, this program is designed to suit a wide range of needs.

Types of Fundraising That Stick

Forget popcorn fundraisers or awkward restaurant nights. Personalised keepsakes double as both memory makers and marketing tools. Think of them like add-on products with emotional punch.

Building a Successful Fundraiser Step-by-Step

Start with Involvement of Children

Have each child participant create a drawing, signature or handprint. This boosts the competitive spirit and gets children excited.

Use Online Fundraising Platforms to Drive Sales

Expressions helps set up your online fundraising store, complete with custom links and secure payment options for online donations. It’s a seamless online fundraising model—ideal for community engagement across every platform.

Align Fundraising With School Events

Got a sports day, dress day, family fun day or community event? Sync your keepsake sales with your event day. It doubles visibility and maximises participation from the entire community.

Your Fundraising Kit: Everything You Need to Get Started

You’ll get a full Fundraising Kit including guides, pricing tools, Fundraising Coordinator resources, and more. You can even get a sample tea towel so families and coordinator’s can see the quality. 

Why Expressions Fundraising Stands Out

• No minimum print required
• Proudly Australian-owned and run
• Trusted by school councils, clubs, and child care providers for over 25 years
• Perfect for charitable purposes and ongoing fundraising campaigns

"The quality and help from Expressions was second to none! Easy to understand the process and a super quality product that our families have really loved. Many purchased more as gifts after seeing the quality of the tea towels. Would recommend as a fundraiser to any school." – Tammy, Mary Help of Christians Primary School

On average, schools using Expressions raise between $1,500–$5,000 per campaign, depending on group size and participation rates.

Written in collaboration with the Expressions Australia team, with over 25 years of fundraising experience supporting thousands of Australian schools.

Want more inspiration? Check out the Testimonials featuring real school fundraisers across Australia.

Get Your Fundraising Kit

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